Our Mission Statement
To become the UAE's pre-eminent mains-fed drinking water company, redefining the drinking water needs of the nation's people with the most cost-effective and environmentally-friendly way to consume water. All with excellent customer service at the forefront.
Our Goals
value-for-money
To offer real value-for-money with significant cost savings for both residential and commercial clients.
environmentally-friendly
To make the UAE's water consumption habits environmentally-friendly and sustainable through our products.
benefit future generations
To benefit future generations and enable consumers to reduce their carbon footprint.
first carbon neutral drinking water company
To be the first carbon neutral drinking water company within the U.A.E.
consumers first choice
To be the consumers first choice when choosing a drinking water solution.
have fun
And most of all: to have fun along the way!